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Creating A Trade Show Budget
By Rick Hendershot

Setting up a display at a trade show is expensive business. You have to rent the space, create a display, promote it, stock it, and staff it. Before you decide to get involved, take a serious look at the costs of all of these components.

Start planning well ahead. You already know this, right? Keep yourself as organized as possible right from the beginning -- even before you book your space. You know how carefully today's brides plan their weddings. Months, even years ahead, they start thinking about the church, the reception, the dresses, the flowers, the cake. And of course, the cost. Well, you're the bride. Grab your planning book and start writing down everything you must do to get yourself read...
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In the News

New Portable Trade Show Display Transforms From Case to Customized Booth in 15 Minutes
The new 'Arrive' portable trade show display, engineered by award winning trade show display manufacture Skyline, packs a big presence in a single, portable case. Read More ...

PAACE Automechanika Mexico 2010 hosts record show
The 12th edition of PAACE Automechanika Mexico, Mexico and Central America?s most important international trade show for the automotive aftermarket, returned to the Centro Banamex in Mexico City, July 14 ? 16, 2010, with the largest event in its history. Read More ...

Pre-Islam Saudi treasures on show for first time
A "groundbreaking" new exhibition of rare artifacts from Saudi Arabia's ancient past -- some which have never been shown abroad -- has opened in the Louvre, Paris. Read More ...

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