Trade Show Display Rack

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Are You Throwing Money Away
By Susan Friedmann

Shopping for trade show giveaways can be an overwhelming experience. One catalog is jammed with custom printed pens, another showcases mouse pads. Your boss mentions that last year, everyone was giving away really nice tote bags. The sales rep really wants you to buy keychains that can play MP3's of your marketing message set to popular tunes.

But what happens to all this stuff after the show? Let's follow one attendee, a buyer from a mid-size manufacturing firm. Tired after spending three days at the show, he's returned to his office. He's toting two bags jam-packed with trade show giveaways, which he upends on his desk.

All those fancy pens? They get jammed in a cup on his desk. Mouse pa...
[ Read Article ]

More Trade Show Display Resources

In the News

LG to offer DLNA sharing on Optimus 7
(Telecompaper) LG Electronics is showcasing at the Ifa trade show in Berlin a new media-sharing service for its upcoming Optimus 7 mobile phone. The new technology makes it possible to share multimedia files on the Optimus 7 and all DLNA-compliant digital devices. This pre-installed feature allows users to send files directly from the phone's media galleries, without having to leave for another ... Read More ...

Samsung unveils tablets to compete with Apple’s iPad
Samsung displayed its tablet computers in Berlin ’s world leading trade show for consumer electronics and home appliances IFA. It is aimed to compete with Apple’s iPad, accordng to Bloomsberg news Monday. Read More ...

Economist says Vietnam’s trade deficit disease needs urgent treatment
VietNamNet Bridge – An economic advisor to the Government stresses that to achieve macroeconomic stability, Vietnam should not rely on devaluing the dong, but strive instead for a trade surplus. Read More ...

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