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Trade Show Victory
By Wendy McClelland 2004 (c) wmcclelland@shaw.ca

So you're going to have a booth at a trade show. How exciting - or how terrifying - depending on your state of mind!

First of all - remain calm - you're not the first person to do this. There's some easy to follow tips that will ensure success at the show, and give you follow up business too.

Preparation ahead of time is important. Gather all the supplies you'll need. Brochures, business cards, product samples, entry forms for a draw, professional signs and any audio visual equipment you'll need. Be sure to ask for electricity from show organizers well in advance if you will need it. Also, do not let any piece of marketing literature leave your booth without contact in...
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In the News

Agency Promo Group Announces New Cost-Cutting Trade Show Display Division
A new player in the trade show display industry cuts down prices drastically and still provides the same unbeatable service they've become known for.Chicago, IL (PRWEB) May 15, 2012 Agency Promo Group announced the formation of a new trade show display division with the goal of drastically reducing the cost of portable and modular exhibits: APG Tradeshow Displays.When companies exhibit at trade ... Read More ...

World’s largest pork trade show nears in Des Moines
Nearly 20,000 people will attend the 2012 World Pork Expo at the Iowa State Fairgrounds in Des Moines June 6-8 to see the pork industry’s newest technologies, participate in business seminars and show outstanding breeding stock. Read More ...

GlobalSpec Electronic Components & Product Design Online Trade Show and Event Draws More Than 1,200 Attendees
EAST GREENBUSH, N.Y., May 3, 2012 /PRNewswire/ -- The " Electronic Components & Product Design " online trade show and event on April 25 hosted by GlobalSpec drew more than 1,200 participants, ... Read More ...

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