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Marketing 101 for Trade Shows
By Terri James

How to prepare and create a professional display for any size trade show. How to draw customers to your table and make the most of that initial contact. Marketing 101 For Trade Shows

When choosing a trade show or fair, do your research. Check the price of the tables or booths and make sure it's within your marketing budget (remember to get a receipt for tax purposes). How many people attended last year. This should determine whether it is a good investment and how much stock you would need to have on hand. If it is a large number of people, you will need to determine if you have enough stock on hand, and, if not, do you have enough time to make more. Don't rush preparations. If you just found out about...
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In the News

Agency Promo Group Announces New Cost-Cutting Trade Show Display Division
A new player in the trade show display industry cuts down prices drastically and still provides the same unbeatable service they've become known for.Chicago, IL (PRWEB) May 15, 2012 Agency Promo Group announced the formation of a new trade show display division with the goal of drastically reducing the cost of portable and modular exhibits: APG Tradeshow Displays.When companies exhibit at trade ... Read More ...

World’s largest pork trade show nears in Des Moines
Nearly 20,000 people will attend the 2012 World Pork Expo at the Iowa State Fairgrounds in Des Moines June 6-8 to see the pork industry’s newest technologies, participate in business seminars and show outstanding breeding stock. Read More ...

GlobalSpec Electronic Components & Product Design Online Trade Show and Event Draws More Than 1,200 Attendees
EAST GREENBUSH, N.Y., May 3, 2012 /PRNewswire/ -- The " Electronic Components & Product Design " online trade show and event on April 25 hosted by GlobalSpec drew more than 1,200 participants, ... Read More ...

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